Funny war of search engines in China!

Recently I've just found an very funny story about a war of search engines in China! First I have to tell you something about SB.You know,it's not Nike SB,but Idiot in Chinese!So when when you are in China and meet Chinese saying SB,they are swearing at somebody!
Ok,let's get back to the topic about the war of search engines.If you search SB in Google China or Bing China,you'll find that the first that appears in the initial page is Baidu.com,the most popular search engine in China.But when you search SB in Baidu or Sousou(another popular search engine in China),you'll find that they are directed to Google China.I don't know which part it is that first started this interesting war,but it's really a great fun for us outsiders because SB has got no relationship with these search engines.

VS

Besides,this war seems to have involved two parties,one is Chinese search engines,the other overseas search engines(without Yahoo China).Chinese search engines are united to fight against overseas search engines in this boring war,which just provides us a joke!What we really need is a pure search engine serving Chinese!No one of them have offered us this basic service yet because when you search for a keyword,what you get in the first page of searching is a whole load of crap!
All of them are SBs(Idiots)

Best Google Adsense Tips

The Amazing Google Adsense Program is today towering like a Colossus in the
Internet. It has helped some smart Internet Marketers to make huge amounts
of money, while at the same time it is interesting to note that many new
Internet Marketers and Internet Home-Based Business Entrepreneurs are
receiving their first pay check from Google Adsense rather than the main
affiliate program.

Adsense Tip: What is is Google Adsense:
Google Adsense is a program designed by Google that can generate advertising
revenue for your website. Relevant Text and Image ads. targeted to your
website content are delivered by Google. Additionally if you place a Google
Search Box in your website, relevant text ads. are displayed when a search
request is made by a website visitor. Google will pay you for all valid clicks.
made by your website visitors on the ads. or search results pages. Another
new addition is the Google Adsense Referrals Feature , whereby you can
generate additional income by displaying Google’s Referral Buttons on your
web pages.

Adsense Tip: How to get started with Google Adsense:
You have to apply to Google Adsense by completing an online application form
at https://www.google.com/adsense. Once the application is approved, you will
be able to participate. You then have to copy and paste a HTML code that is
provided by Google Adsense into your web pages. The code creates relevant
ads. to the content of the page. When a visitor clicks on it Google pays you.

Adsense Tip: Who can participate in Google Adsense:
Anyone who has a website can join the Adsense program but not adult and hate sites. You have to comply with Google's program policies. It is Free to join. Google has a massive advertiser base and they have ads. on the ready for all categories of businesses. They also have ads. ready to match different types of content sites, from a pet store site to that of a highly sophisticated

technological site.

Google Adsense can be used in many languages. It is also targeted
geographically and hence Global business can take advantage of this and
webmasters living in any part of the world can participate.

Adsense Tip: Why Participate in Google Adsense:
The obvious answer is to make money from home. It does not cost you
anything if you have a website, so why miss the opportunity to make money
from home. Google pays you monthly if your earnings reach $100.The Google
Adsense checks are a blessing to a large number of newbies with low budgets
eager to make money from home. Some webmasters feel that Adsense ads.
can lead their visitors away from their site. This possibility is there but if you
have a website with good content they will always come back.

Adsense Tip: When to Participate in Google Adsense:
The Adsense program is Web related and hence you must have a website to
participate. Once your website is ready and the contents optimized, you can
submit your application. The Adsense program is not restricted only to high
page rank sites as some seem to think.
Google approves most of the sites but ensures that they are of acceptable
standard. Normally they are approved within 2-3 days. Once approved you can
immediately participate in the Adsense program by logging into your account.

Adsense Tip: Where to place Google Adsense ads. in your Website.
The Adsense ads. can be placed anywhere in your web pages, but there are
specific areas in your web pages that are recommended by Google which have
been found to generate more clicks.
According to Google and our own experience:

Ads placed above the fold tend to perform better than those below the fold.


Ads placed near rich content and navigational aids usually do well 


Ads placed at the top of the page and at the left generally perform better than others.


Ads at the bottom of long articles and those that are integrated or merge with the content too perform very well.


Of course there are other strategies, such as creating high paying keyword
content pages to suit individual sites and also generating more traffic to your
site. These have to be implemented too, to ensure success.
The Google Adsense Program has come to stay. It is a great way to earn an
additional income for most webmasters and a big income for some who have
made the Adsense Program as the main source of income. Which ever way you
look at it the Adsense Program is a happy hunting ground for all and these Tips
can help you get started.

54 ways to make money online----------Free Download!

54 ways to make money online was released this year and has got popularity since it came out.This book features methods of making money on the Internet and covers the most part of the virtual world.Readers could get some advice in making money with Blogger,Google Adsense,Facebook,Youtube,Twitter,Myspace,domain parking and other channels. Now,you can get a free download of this ebook with this link!

54 ways to make money online

Yahoo Publisher gettting out of Beta Version soon!

Great news for people outside of the USA! Yahoo Publisher Network is soon getting out of its Beta Version! It is said that Yahoo Publisher will be released world wide at the end of 2009 or the start of 2010 to compete against Google Adsense!

As you can see,Google Adsense has earned billions of dollars for Google.But Yahoo won't ignore this great revenue generating program. That's why Yahoo released its publisher in 2005. But its Beta Version is only available in the US and does not accept traffic out of the US,which is limiting the spread of Yahoo Publisher.But you won't be disappointed when it's released officially considering Yahoo's great quality.

Now you might imagine the competition between Yahoo and Google now! You know,so many instances haven shown that Imitation could also bring you much fortune.Now,it's Yahoo! People outside of the US have expected its release for a long time,including me. People in China, India, Pakistan and other countries are really crazy about it.I think you deserve the long wait.Because you'll definitely be happy joining the program!

Then what shall Google do? Could Google Adsense keep its lead in the ad market? That's really a problem. Let's just wait and see it!

My view on Adwords and Adsense

1. Introduction
AdWords and AdSense are both Google’s commercialized solution of disseminating advertisements online. AdWords offers pay-per-click (PPC) advertising, and site-targeted advertising for both text and banner ads on Google’s website whilst AdSense has the similar functions in the content network which the owner intend to cooperate with Google on ads.
The AdWords was launched in 2000 and became more standardized in 2005 after the Google Advertising Professional (GAP) Program. Besides, the technology of AdSense, which operates like a subset of AdWords, originally derived from WordNet, Simpli, and finally be acquired by Google in 2003. Nowadays, it becomes Google’s flagship advertising service and the main source of revenue which is 98% of Google’s total revenue $16.4 billion in 2007.
The AdWords/AdSense works in the following way.
For advertisers:
First, advertisers do a registration to Google and choose proper keywords, placements or both of them as their AdWords. Then, advertisers should choose an AdGroup (a group of advertisers have same keywords) to join in. After ranking by Google’s AdWords server, Google disseminate the ads to search network and content network. The positions of ads are shown based on the ranking results.
For internet users:
AdWords: After internet users searched keywords on Google’s search engine, Google’s server returns search results together with the ads which appear on the top and the side bars.
AdSense: Webmasters create their web pages with a piece of Javascript code, which create the relationship between web masters’ web pages and Google’s AdWords Server, in flexible position. After internet users make a request for the page, this piece of code can get ads from Google’s AdWords Server and return the page together with ads which is related to the content of this web page.
2. AdWord/AdSense Ranking Mechanism
Ads are positioned on search and content pages based on their Ad Rank. The ad with the highest Ad Rank appears in the first position, and so on down the page. The ranking is based not only the cost-per-click or content bid, which is referred to Generalized Second-Price Auction, but also the ‘Quality Score’, which is a dynamic variable calculated for each keywords. Different types of AdWords have different calculation of the ‘Quality Score’.
a) Keyword-targeted ads on Google and the search network
Ad Rank = CPC bid × Quality Score
The ‘Quality Score’ is calculated by historical click through rate (CTR) of the keyword and the matched ad on Google, an advertiser's account history, the historical CTR of the display URLs in the ad group, the relevance of the keyword to the ads in its ad group, the relevance of the keyword and the matched ad to the search query, and other relevance factors as determined by Google.
b) Keyword-targeted ads on the content network
Ad Rank = content bid × Quality Score
The ‘Quality Score’ is calculated by the ad's past performance on the site in question, the relevance of the ads and keywords in the ad group to the site, a landing page quality and other relevance factors.
c) Placement-targeted ads on the content network
Ad Rank = bid × Quality Score
The Quality Score for determining if a placement-targeted ad will appear on a particular site depends on the campaign's different types of bidding. If the campaign uses cost-per-thousand-impressions (CPM) bidding, Quality Score is based on the quality of your landing page. If the campaign uses cost-per-click (CPC) bidding, Quality Score is based on the historical CTR of the ad on this and similar sites and the quality of your landing page
Quality Score is calculated every time your keyword matches a search query. i.e. Every time your keyword has the potential to trigger an ad. So it ensures that quality plays an important role in ranking and a fairly competition.
3. “Generalized Second-Price” auction
The GSP auction is used by search engines (Google & Yahoo) for selling online advertising and for multi-slot auction as their bidding mechanism. Advertisers submit bids stating their maximum payment per click on a certain keyword and the advertiser win the slot i pays the price of slot i+1 plus a minimum increment. It may become Vickrey auction when there is only one slot available. There is not best dominate strategy include true-telling in GSP because advertisers must consider whether the payoff in the auction is reasonable.
4. Summary
AdWords and AdSense changes the mode of advertisements from all audiences online to a certain group audiences who really concerned about these ads which Google provided. It relies on its complex fairly ranking mechanism. Nowadays, more and more search engines implement their ads server and operate the similar way of Google’s AdWords and AdSense.

Privacy Policy for Richlimeng

The privacy of our visitors to Richlimeng  is important to us.

At richlimeng, we recognize that privacy of your personal information is important. Here is information on what types of personal information we receive and collect when you use and visit richlimeng, and how we safeguard your information.  We never sell your personal information to third parties.

Log Files
As with most other websites, we collect and use the data contained in log files.  The information in the log files include  your IP (internet protocol) address, your ISP (internet service provider, such as AOL or Shaw Cable), the browser you used to visit our site (such as Internet Explorer or Firefox), the time you visited our site and which pages you visited throughout our site.

Cookies and Web Beacons
We do use cookies to store information, such as your personal preferences when you visit our site.  This could include only showing you a popup once in your visit, or the ability to login to some of our features, such as forums.

We also use third party advertisements on richlimeng to support our site.  Some of these advertisers may use technology such as cookies and web beacons when they advertise on our site, which will also send these advertisers (such as Google through the Google AdSense program) information including your IP address, your ISP , the browser you used to visit our site, and in some cases, whether you have Flash installed.  This is generally used for geotargeting purposes (showing New York real estate ads to someone in New York, for example) or showing certain ads based on specific sites visited (such as showing cooking ads to someone who frequents cooking sites).

You can chose to disable or selectively turn off our cookies or third-party cookies in your browser settings, or by managing preferences in programs such as Norton Internet Security.  However, this can affect how you are able to interact with our site as well as other websites.  This could include the inability to login to services or programs, such as logging into forums or accounts.